Our Mission and History

Founded in 2011, The Color Run was the world’s first Color event. By creating a run that’s more about the memories you make than your time, we make running accessible to everyone, no matter their experience level or ability.

The Color Run has hosted more than 7 million Color Runners at 1,000 events in 40+ countries and is now the single largest event series in the world. With no winners or official times, the ‘Happiest 5K on the Planet’ celebrates healthiness, happiness, and individuality, helping participants achieve their fitness goals by providing a fun, un-intimidating running environment.

The Color Run is a five-kilometer, untimed event. Throughout the course, Color Runners are doused from head to toe in a different colored powder. Participants wear white at the starting line and finish the race plastered in color. Once the running is over, the fun continues at the Finish Festival, a larger-than-life party equipped with music, dancing, photo ops, activity booths, vendors, and more massive color throws., which create millions of vivid color combinations. Trust us, this is the best post-5K party on the planet!

How The Event Works

Less about your time and more about having the time of your life, The Color Run presented by Sunsilk is a five-kilometer, un-timed event in which thousands of participants, or “Color Runners”, are doused from head to toe in different colors!

  • 1Wear white at the starting line!
  • 2Finish plastered in color!

After Color Runners complete the race, the fun continues with an unforgettable Finish Festival. This larger than life party is equipped with music, dancing and massive color throws, which create millions of vivid color combinations. Trust us, this is the best post-5K party on the planet!

The Color Run 2019 Hero Tour

The Color Run presented by Sunsilk is flying your way in 2019 with the special hero tour! Celebrate the hero in you in a real where nothing is impossible and you are unstoppable!.

Soar to new heights in the all-new Super zone and celebrate the hero in you! Suit up in your limited edition participant kit fit for a super hero as you collect you medal the Finish Line!
Our first-ever events feature an all new participant kit, new course elements, and a super-charged Finish Festival. Will you rise to the challenge and be a #TCRHero?

Healthiness

While our 5K event is all about having fun, we also focus on promoting a healthy lifestyle. More than half of our participants are first-time 5K runners and the event is making headway on the national focus of improving health and wellness. We hope that The Color Run 5K event will be able to act as a catalyst for our participants to live an active, healthy lifestyle.

Happiness

Seeing how happy The Color Run has made people has been tremendously rewarding for us. It is an event for all fitness levels, ages and backgrounds. Our tag line, “The Happiest 5K on the Planet,” was created after seeing the expressions of pure joy from participants. Want to add some happiness to your life?

Individuality

Color Runners vary in demographics and reasons for running. With no winners or official times, The Color Run caters to everyone—first time runners to seasoned athletes. Some Color Runners participate as a celebration and capstone of their healthy living accomplishments, while others participate for reasons unique to them. What are you running for?

Giving Back

To date, The Color Run has donated more than $5 million to charity. As a for-profit event management company, we love getting the opportunity to partner with a local charity partner in every community we visit and help shine a light on their amazing work. We have worked with more than 80 local and national charities since 2012.